The Tequila industry has many issues, one of the biggest being the use of additives in tequila production. These tequila additives are chemicals that are legally allowed to make up 1% of the total volume of any tequila and they do not need to report it.
But what are these Additives? Why are they so bad? And why is this such a huge issue in the tequila industry today? In this video I go over all of those questions and dive deep into the problems facing the tequila industry and additives.
Additives are chemicals that tequila producers can legally add to their tequila without telling you about it. There are 4 different kinds of additives that they are allowed to use and they are able to add these additives as long as they don’t exceed 1% of the total volume of any given tequila.
The additives they can use are glycerin, oak extract, sugar based sweeteners, and caramel coloring. Each of these are used for a specific purpose but all of them. Glycerin is added to make a tequila “thicker” and to improve mouth feel. Caramel coloring is to make tequila look like its been aged for longer than it has. Oak extract is to artificially add Oak and wood flavor to tequila without it having spent time in a barrel. And sugar based sweeteners are used to make tequila taste sweeter, and oftentimes to mask a poorly made tequila.
These additives are used because a lot of producers like to cut corners and produce inferior tequilas and still charging you full price for them! This is important because tequila production is traditionally a very lengthy and labor intensive process that takes anywhere between 7 to 12 years. So by using additives, It is a way for them to make and sell more tequila without waiting that length of time.
There are many other issues surrounding tequila production, such as celebrity tequilas, which i made a whole video on that you should check out.